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The Mitsubishi Value You Want on the Road

There are some compact crossover SUVs on the market that don’t offer you the value you need. The Mitsubishi Outlander Sport is not one of these. Instead, these models lure you in with a low base price but when you take them for a drive you realize there aren’t many of the features you want…. Read more »

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Check Out the New Mitsubishi Eclipse Cross

When you see the new Eclipse Cross compact SUV on the lot at your nearby Mitsubishi dealership you’re going to have to take a second glance because this new SUV looks like something special that you want to drive. This impressive small SUV has a distinct style with sharp lines, a high stance, an active… Read more »

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Another Government Raid

If the government of your country raids your headquarters in order to catch documentation and dive into paperwork and information you have on file before you have a chance to dump it, that’s a sure sign something needs to change within your organization. As of September 2, the Japanese government has now raided the Mitsubishi… Read more »

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Marketing Corner: What are Millennials Looking For?

Is it any surprise that the younger generation isn’t looking for the same cars and features as their parents? It shouldn’t be at all. We have seen the shift in the automotive market time and again as the next generation of drivers want to enjoy cars that were not offered for their parents, or they… Read more »

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The Heyday of Japanese Sports Cars

The 1990s was a strange decade for auto manufacturers.  The American sports cars were being laughed at as the Big Three were trying to figure out the formula for building the next best sports cars and the Europeans seemed to be in between models across the continent.  This was a decade where power was not… Read more »

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Mitsubishi doesn’t want EVO Name to Die

When people think of Mitsubishi, they think of EVO. When they think of EVO, they think of rally speed. While the Lancer EVO may be leaving, the namesake may continue in the form of an electric sports utility vehicle.